"My life has always been about partners.
If it’s a good partnership, it brings out the best in everybody.
It challenges everybody to be even better."
- Peter Guber
Peter Guber joined with Guggenheim Partners to purchase Dick Clark Productions (DCP), the world’s largest producer and proprietor of televised events.
As an Owner of the company, Peter leads high end management decisions that create strategic relationships with venues, artists, and sponsors.
Additionally, Peter develops intellectual properties for live venue experiences that create strong levels of audience participation, producing franchise properties that are highly leverageable and attractive to sponsors and advertisers.
Joining with Guggenheim Partners to purchase DCP from Red Zone after having owned it before meant knowing what was necessary to make the acquisition pay off. What had changed since my previous ownership of the company was the television market, which was now placing a premium on live event programming.
DCP also produces popular weekly television programming, including So You Think You Can Dance, and owns one of the world’s most unique and extensive entertainment archive libraries with more than 55 years of DCP’s award-winning shows, historic programs, specials, performances and legendary programming. The company works with every major broadcast network, cable network, distributor and advertiser, reaching audiences of all ages around the world.
“We’ve built a winning management team, and put a premium on relationship capital while aiming for our audiences hearts, not their wallets. In doing so, we’re crafting a special brand and great partnerships to share in the journey.”