In Tell to Win, Peter shows how to move beyond soulless Power Point slides, facts, and figures to create purposeful stories that can serve as powerful calls to action. Simply put, if you can’t tell it, you can’t sell it.Tell to Win became an instant #1 bestseller in the New York Times, USA Today, Wall Street Journal and on Amazon.com. Fortune magazine chose Tell To Win as one of their “5 Business Books You Can Really Use” and Hudson Booksellers, retail book stores in airports throughout North America, chose Tell To Win as one of the “5 Best Business Books of the Year.”